Jane Bald is one of three state landscapes to be featured on 2020 Tennessee Vacation Guide

John Thompson • Updated Jan 14, 2020 at 8:09 PM

ELIZABETHTON — Tennessee’s government has always found that promoting the state’s three grand divisions was a good idea and the Tennessee Department of Tourist Development used that strategy once again in creating thee 2020 version of Tennessee Vacation Guide.

For the first time, the guide will have three different covers, each one featuring a photograph of a distinctive landscape from one of the three grand divisions. While there were plenty of scenic photographs to choose from for East Tennessee, including the Great Smoky Mountains, Lookout Mountain at Chattanooga, or other mountains, the photograph chosen was close to home, Jane  Bald in the Roan Highlands. To make the photograph even more beautiful, the shot chosen was taken during the peak of the Catawba rhododendron blooming season.

Luke Freeman, tourism coordinator for Elizabethton and Carter County, said he was pleased with the cover. “We're excited that this feature will help get the word out that Carter County is a great destination for outdoor adventure. Tourism continues to grow in Carter County, which helps keep taxes low and creates jobs. $40.9 million was generated in direct tourism expenditures in Carter County in 2018.”

The other covers chosen for the Middle and West Tennessee versions of the guide are Machine Falls at Short Springs National Area in Tullahoma and Reelfoot Lake State Park in Tiptonville. Amanda Murphy, director of communications for Tennessee Vacations, said this was the first time in a few years that landscapes have been featured on the covers and they are very popular right now.

The vacation guide is designed like a magazine and highlights Tennessee’s scenic beauty, its cities and small towns, its history and culture. According to a press release, issued when the guide became available to the public, within the pages of the 2020 Tennessee Vacation Guide, readers will find:

• “Take it Outside” — Tennessee is an outdoor playground, with awe-inspiring views and heart-pumping adventures that can only be “Made in Tennessee” such as fishing, hiking, rafting, canoeing, kayaking, caving, camping, rock climbing, boating, ziplining, waterskiing, parasailing, wildlife watching, geocaching, waterfalls and stunning overlooks.

• “Urban Explorations” — Each of Tennessee’s major cities have something interesting and unique to offer, from attractions and dining to music and family memories

• “Women Who Shaped TN & The World” — It’s been 100 years since women earned the right to vote in the United States. A century later, female powerhouses are the driving force behind many Tennessee restaurants, shops, music, distilleries and sports.

• “New & Noteworthy” — Opening in 2020, uncover some of Tennessee’s newest attractions like Soaky Mountain Waterpark in Sevierville, the National Museum of African American Music in Nashville and One Beale in Memphis.

• “The History of Country Music” — Explore the iconic people and places that inspired the music as seen in Ken Burns’ “Country Music” documentary on PBS. Home to seven genres of music, trace Tennessee’s musical roots along the Tennessee Music Pathways. Visitors can then make their own pilgrimage and earn commemorative souvenirs using the official “Country Music Passport” included in the guide.

The guide also features kid-reviewed family attractions, Southern comfort food classics to scratch off the bucket list, products made in Tennessee from candy and whiskey to boats and bats, off-the-beaten path places in rural Tennessee, road trip adventures throughout the state’s 95 counties on the Discover Tennessee Trails and Byways, annual events, a pull-out map of visitor services, travel resources, stunning photography and noted writers profiling the places, people and events that attract more than 119 million visitor stays to Tennessee each year.

The 2020 Vacation Guide is available for free as a printed guide or e-guide download

To request a copy of the vacation guide, go to www.TNvacation.com.